Every design is printed to order on canvas with a fine grain. The surface is semi-matte, so there is no glare from a window or a tubelight and no sheet of glass between you and the image. We print the same file for every size in a design’s ladder, so a 48 in canvas carries the same drawing as an 18 in one — larger, not softer.
Step one of four.
The canvas and the pine are the easy part. What decides whether a piece is worth hanging is the drawing on it - and every design here is taken from a named Indian tradition, with its own rules about colour, line and what belongs in the frame.
Pichwai
Nathdwara, Rajasthan
Painted behind the deity at Nathdwara since the seventeenth century - lotus ponds, kadamba trees, cows and the monsoon. Flat colour, no perspective, everything facing you.
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Kalamkari
Srikalahasti, Andhra Pradesh
Drawn with a bamboo pen and dyed, never painted flat - the black is myrobalan and iron, the red is alum and madder. The line does all the work.
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Phad
Shahpura, Rajasthan
A scroll unrolled at night in front of a village and read aloud, so it is composed to be followed rather than looked at once. Figures in profile, filled with flat colour.
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Miniature
Rajasthan and the Deccan
The court painting of Rajasthan and the Deccan - a squirrel-hair brush, a burnished surface, and detail meant to be read at arm's length rather than across a room.
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Varanasi
The ghats, Uttar Pradesh
The ghats, drawn the way the nineteenth-century topographers drew them: architecture measured, river wide, the city stacked behind it.
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A woven canvas, not paper and not board. Semi-matte through the whole surface, so the image holds up under a ceiling light without a hotspot. It is the same canvas whether the piece ends up wrapped or inside a floater frame — only the edge treatment changes.
Real pine bar with its grain and its knots — not MDF, not moulded plastic. The canvas is pulled over it and stapled under tension down the back of each bar; corners are folded rather than cut, a mitred pleat that turns the fabric round the bar and staples it out of sight.
Same canvas, same stretcher, same print. Only the edge is different - and it is the one choice on every product page.
Every size has a box cut for it — sixteen dielines across six box codes — so nothing rattles and nothing bends in transit. Corner blocks on all four corners, a wrap over the face, and the hanger already on the bar. You take it out and hang it.